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   COMPANY PROFILE

A family business started in early 1960 which has grown to become one of the leading Importers and exporters of Fresh produce in the Middle East, started with a small one shutter shop in the Sabhaka area of Old Dubai. Pan Fresh International has expanded its activities over the years and its growth is a direct result of successful achievement of its goals and objectives, resulting in having numerous shops in New Aweer Fruit & Vegetable Market.Dubai, and various facilities including the state-of-the-art Cold Storage with a capacity of 45,000 M. tonnes apart from several small and medium sized Cold Storage facilities that meets with International standards.
  Vision   Mission
 

To be the No. 1 business house in the region dealing in fresh produce by ensuring supply of quality products to our valued customers at the most competitive price thus enhancing our reputation in the industry in general and in the Middle East market in particular.”

 

To improve the level of service by implementing stringent quality control measures and assuring Customer Satisfaction while scaling further heights.

Today Pan Fresh International is representing some of the well-known global brands and enjoys a major market share in the Fruit & Vegetable Industry. At Pan Fresh, we have implemented new technologies at every stage in our global supply chain. We create orders instantly, track our import and exports digitally and we utilize a wide variety of cutting-edge cold storage technologies that keep our produce fresher than ever, as far as possible. We have enjoyed decades of warm relations with our suppliers and clientele as we value the importance of honesty and integrity in the business, and our successful expansion is the result of maintaining the friendly and cordial relationship with all of our partners. Pan Fresh is THE premier provider of imported fruits and vegetables in the ME region, where supplies can be made available from anywhere in the world and at any time!
 
  OUR STRENGHT  
   
In the year 2000 Pan Fresh International has built one of the biggest and most modern cold storage in the region having a capacity of 45,000 M. tonnes. This has facilitated the storage of all products under one roof for centralized distribution, with a separate section dedicated to banana ripening, whether it is for export or for the local markets. In order to overcome the economic flux and knowing the need of Chinese products like Garlic, Ginger, Apple, and Pears in the market, Pan Fresh International has commissioned a cold storage facility in china in Furthermore in 2010 with the commissioning of a New Cold Storage facility in the heart of Dubai’s Central Fruit & Vegetable market in Aweer, with a capacity of 5,000 M. tonnes, we have further enhanced the customer service by providing instant supplies to needy, especially SME customers. Completing the supply chain, Pan Fresh has also expanded its transportation front, having one of the largest fleet in the industry, moving fruits & vegetables at its optimal temperatures.
  MARHABA BRAND

Pan Fresh is the premier provider of imported fruits and vegetables in the ME region, where supplies can be made available from anywhere in the world and at any time! During Late 1980’s and early 90’s exports to GCC markets was thriving and this has prompted PANFRESH Management to consider having MARHABA brand of their own.

“MARHABA” Label got patented and started marketing and still it continues to be a popular brand for any product sold.

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